Monday, June 19, 2017

Read this before joining Trivita!

Trivita is a company that sells health supplements to improve your mental and physical functioning.

It has a referral and rewards system, but technically it’s not a “multilevel marketing company” since these reward points can’t be cashed out for real money.

If you are a Trivita customer, it can become a good deal if you use a lot of their products on a regular basis.

So have I been involved with them?

This explains everything:

One advantage of Trivita’s rewards program is that they can alter their pricing scheme so the markup is lower than competitors.  

Since they don’t have to promise a get rich quick scheme, the retail cost of the products can be closer to the wholesale production cost to the company.

When it comes to popularity and name brand recognition, it’s not a pretty picture.  The long term trend in search engine traffic is exactly what you do not want to see.  

High search volumes a long time ago, then a long, steady, and totally uninterrupted decline in interest in the company as measured by search volume.  Currently, search engine traffic is one-tenth of what it was at its peak, and that peak was way back in 2004.


Trivita’s focus is on supplements that improve your mental and physical well-being.  They don’t focus on any particular conditions or activities; rather, their most popular products are designed as overall boosters to your functioning.

Perhaps their top-selling supplement is their Slow Dissolve B12 supplement.  It’s one of the most common things people shop for at Trivita, as vitamin B12 is an important nutrient.  

Though the product is titled B12, it actually contains vitamins B6 and B9 as well.  The tablets are sweetened with stevia and sorbitol, and are designed to be absorbed sublingually, i.e. by placing the tablet below your tongue and letting it dissolve.

Trivita claims that this method of deliver is superior to oral tablets that you swallow, but does this claim add up?  This exact question was studied in a 2003 study in the British Journal of Clinical Pharmacology.  

The experiment involved recruiting some 30 people with low vitamin B12 levels and randomly assigning them into two groups.  One group received a standard oral supplement that was swallowed, while the other group took an under the tongue supplement.  The study lasted for four weeks, and after its conclusion the scientists evaluated the vitamin B12 levels in the blood of the volunteers.

They found no difference between the groups, meaning that sublingual B12 is no better, nor no worse, than a standard pill you swallow.  But, if you hate swallowing pills, this could be a good alternative.

Another landmark Trivita product is Nopalea, a liquid supplement which features the fruit of the nopal cactus, alongside several other healthy fruit powders and concentrates.  It also comes in a capsule form if you don’t want to bother with the liquid form supplement.

The benefits of the nopal fruit have been studied by Joseph Kuti at Texas A&M University and detailed in a 2004 scientific article in the journal Food Chemistry.  

The nopal fruit, also known as the prickly pear, seems to contain several potent antioxidants.  Kuti concluded that the nopal fruit could contribute to the body’s defence against oxidative damage, which has been connected with a number of chronic diseases.  

In addition to their in-house blends, Trivita also offers some of the same standard supplements you’d expect from any large health and wellness company.  One example is its Omega3 Prime supplement, a fish oil capsule that provides 670 mg of EPA and 125 mg of DHA per serving.  

The product is relatively inexpensive, and the actual amount of omega 3 per serving is within the recommended minimum intake range set by the American Heart Association.  An article authored by representatives of the AHA in 2003 recommended 0.5-1.8 grams of DHA and EPA combined per day (Trivita’s Omega3 Prime contains 0.8 grams).

Compensation plan

Want to make money from Trivita? Well, bad news; you can’t.  Well, not really.  By entering their Premier Membership program, which costs absolutely nothing.  The program is basically like an MLM compensation plan, except there are no ranks or minimum product volume requirements.

The plan gives you 4% points back from your purchases, and gives you a 20% commission on any referral to friends and family.  

Oddly, it’s astoundingly easy to understand how this points system works; one dollar spent is equal to four points, and you can convert the points back into dollars at the same rate and spend them on Trivita products in the store.  If only true MLM compensation plans were this straightforward!

The drawback is that you get paid in “points,” which can of course only be spent on Trivita products.  

If you wanted to scrape together some actual money, you could, theoretically at least, buy Trivita products using your accumulated points (which basically equate to a 4% wholesale discount and a 20% first-line commission) and sell them at retail price, pocketing the difference.  But that’s way too much trouble for way too little money, not to mention being outside the intent of the program.  


Trivita has some cool products with very reasonable price tags.

It’s a shame they didn’t choose a network marketing business model; if they had, you could stand to make some money off it. As it stands now, it’s only worth bothering with their premium membership rewards program if you already use their products and want a discount.

You could, in theory, make a business for profit model work, but it’s pretty convoluted and tricky.

The bottom line is, there are much more profitable opportunities out there that would be better worth your time.

You might like this coaching because it shows you how to build a business and live the good life without selling anything to your family and friends.

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